Promotion and Publicity

Click here! to watch our promotional video


Group Leader: Libby O’Brien

Goals

  • To promote membership of pipe bands and their contribution to New Zealand and their local communities.
  • To assist bands to establish a substantial funding base through sponsorship and marketing programmes to achieve the above.

To contact Libby either by  or    Click here!





PRIMARY CONSIDERATIONS

  • Good Promotion attracts Sponsorship
  • Promotion relies on communication
  • Communication should be both internal and external.
  • National sponsorships must give a return to the sponsor as well as the pipe bands.

PRINCIPAL SPONSORSHIP OPPORTUNITIES

  • RNZPBA in total
  • National Contest
  • Six Provincial Contests
  • Education programme: Summer school, Scholarships,
  • Visiting Tutors and Band Mentoring programme
  • Local and Regional


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